Digital Communications Specialist
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Hello! I'm Liz.
SERVICES
SOCIAL MEDIA
I’m dedicated to helping businesses thrive on platforms like Instagram, Facebook, and Twitter. I’m an expert in developing effective social media strategies that align with unique business goals and objectives.
I create high-quality content that is designed to grab the attention of your target audience - and then keep them engaged! In addition to creating content, I do day-to-day social media management, ensuring that accounts are always up-to-date and sharing fresh, relevant content. I handle this so you can focus on running your business.
Whether you're a small startup or a large enterprise, I can help! Let’s talk.
TRAINING AND TEACHING
I specialize in providing custom social media workshops for businesses and organizations of all sizes. Whether you're looking to improve your team's overall social media skills or tackle specific topics, I have the expertise to help. My workshops can be tailored to your specific needs and can include in-depth, one-time training sessions or regular Power Hours that can be scheduled monthly or quarterly. With my guidance, your team will gain the knowledge and tools they need to effectively use social media to achieve their business objectives.
I'm also an instructor at the University of Victoria. I teach Social Media Marketing, Podcasting 101, and Digital Communication.
PODCASTING
Have a podcast idea? I’m an accomplished podcaster with extensive experience in all aspects of podcast production. Whether you're just starting out or looking to take your podcast to the next level, I can help. My services include planning, recording, editing, publishing, and promoting your podcast series. I can be as hands-on as you need, taking the lead on the project, or I can offer guidance and support as a consultant. I can help you develop a strong concept, create engaging content, and reach your target audience.
WRITING
Whether you need an article, blog post, newsletter, or web page, I can help you with all your written content needs. If your existing copy is in need of a refresh, I can help you revise and update it to make it more effective. I can help you to communicate your message in a way that is easy to understand and will resonate with your target audience. Whether you're looking to improve your website's SEO, increase your newsletter open rates or create a blog that engages your readers, I’m here to help! Let me help you create compelling, effective written content that will achieve your business goals.